Marketing and Comm Spec II

Marketing and Comm Spec II

Job No: 532056
Work Type: Staff Full-Time
Location: Main Campus (Gainesville, FL)
Categories: Communications/Public Relations/Marketing
Department: 02100000 - PV-CTR ARTIFICIAL INTELLIGENCE

Job Description

Classification Title:

Marketing and Comm Spec II

Job Description:

Designs and develops graphics and content for print, web, video and social media. Print communications include booklets, brochures, one-pagers, banners and large wall graphics. Assists with the content and design of electronic newsletter and email marketing campaigns. Maintains and updates the center's social media accounts, taking responsibility for day-to-day social media activities, and collects and analyzes trends and audience data. Organizes and develops targeted social campaigns for topics or events.

• Updates and maintains web content and makes recommendations for improvements, taking into account SEO and Google Analytics
• Leads and assists in producing videos in support of the Center's needs, which includes filming of student or faculty testimonials and educational videos about UF's AI programs and research
• Develops PowerPoint or other types of presentations as needed by the Center director or team
• Assists with content for weekly AI minutes, which are 60-second broadcasts about UF's successful AI research that air on WUFT's NPR radio
• Provides photography support for Center events or to enhance communications/marketing needs
• Incumbent will work with Center staff and communications professional across UF campus to manage the Center's brand and ensure consistency in look and messaging.
• Works with various vendors for Center's products needs, from printing and video to promotional materials
• Observes social, economic, and political trends in the AI space and provides recommendations to team to enhance our communications/marketing work based on these trends.
• Incumbent must have exceptional communication and interpersonal skills facilitating effective collaboration and working relationships with diverse constituencies
• Must be able to manage multiple projects simultaneously, meet deadlines and maintain high level of quality of deliverables

Expected Salary:

$60,000 - $70,000 annually; commensurate with education and experience.

Minimum Requirements:

Bachelor's degree and four years of relevant experience; or an Associate's degree and six years of relevant experience; or an equivalent combination of education and experience.

Preferred Qualifications:

• Incumbent must be proficient in Adobe Suite, Microsoft Office Software, and electronic communication software (MailChimp, Constant Contact, SalesForce)
• Knowledge of website management and design utilizing a CMS
• Experience in audio-visual production
• Excellent written and verbal communications. Excellent attention to detail and strong organizational skills
• Experience in leading communications projects and working with various vendors
• Experience in writing bid and design specifications for print and other projects, ensuring all parties fully understand the scope of need, budget and deadline
• Must be able to work well in a team environment, be flexible and accountable, manage multiple responsibilities, prioritize task and consistently meet deadlines
• Must be a self-starter who needs minimal supervision with a proven track record in executing successful communication and marketing initiatives

Special Instructions to Applicants:

In order to be considered, applicants must upload a resume, cover letter, list of professional references and email a portfolio of creative work and their role in the examples provided to ai@ufl.edu. Portfolio must be received before application date closes.

Application must be submitted by 11:55 p.m. (ET) of the posting end date.

Health Assessment Required:
No

Applications Close: 19 Jul 2024

To apply, visit https://explore.jobs.ufl.edu/en-us/job/532056/marketing-and-comm-spec-ii

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